WallpaperSTORE* pop up at MAD in Brussels
Arbiter of ‘finely formed and forward thinking’ design, WallpaperSTORE* is getting a Brussels pop-up in September. In an exclusive partnership between WallpaperSTORE* and VisitBrussels within Design September at MAD, Brussels Fashion and Design Platform. The pop-up shop will present a mix of flourishing design from the Belgian capital together with products from the online store’s own archive.
Belgium aims to show design in all its dimensions, in all its diverse range of inspirations and investigations. Nowadays, design is no longer limited to giving shape or an aesthetic appearance to an object, but rather is directly involved in society, in its discourses, its dynamics and its issues.
Since 2010, MAD has devoted itself to strengthening the promotion, accompanying the development, and increasing the (inter)national influence of Brussels creators and designers, developing a working methodology for this purpose that is unique in Europe.
The product mix features work by talents on the Belgian scene like, Moome, , Pierre-Emmanuel Vandeputte, Michaël Verheyden, Ilona Van Den Bergh, Cruso and Tenue de Ville., alongside exclusive products from WallpaperSTORE*, giving design fanatics the chance to snap up Bitossi Ceramiche, Rosenthal and La Chance, as well as pieces by Belgian talent.
WallpaperSTORE* is the world’s first curated design store, delivering the best in lifestyle, living, interiors, tabletop, lighting, workspace, grooming, technology and travel worldwide. WallpaperSTORE* is a partnership between E-tail experts The Level Group and Wallpaper* Magazine.
The WallpaperSTORE* pop-up at MAD will be open early September on Place du Nouveau Marché aux Grains 10, with an exclusive selection of Belgian designs that fit the Wallpaper* aesthetic. This Belgian Collection will also be sold online, internationally, by WallpaperSTORE*.